Hello! 🌍

As a Principal Strategic Product Designer & AI builder, I bridge product vision, business growth, and technical execution.

Beyond driving growth strategy and specialising in CRO experimentation frameworks, I architect multi-agent AI systems tied directly to scaling business KPIs and OKRs, while establishing Design-to-Engineering Integration Architectures and shipping code-connected React prototypes to slash design-engineering cycle times.

I partner with UK, European, and US teams in high-ownership roles, where design is positioned as a strategic driver of growth, not just execution.

Do not hesitate to contact me if you are interested in my work.